
Our Verdict
Dripify is a solid LinkedIn lead generation tool both for beginners and experts. Its automation features are highly customizable and accompanied by a useful lead scraping dashboard and analytics. Still, it could be a bit more streamlined for beginners and its pricing plan can be heavy for multiple users on one account.
Don’t have time to generate meaningful leads on LinkedIn manually? Safe LinkedIn automation can help you with that – and Dripify scratches that itch.
But, is it better than all the numerous LinkedIn automation tools around?
In our Dripify review, we will take a look at its main features, and why it is a great LinkedIn lead generation tool for beginners and pros alike!
PROS
✅ Very intuitive and clean user experience
✅ High amount of customizability
✅ Solid analytics dashboard
✅ Safe to use
✅ Can use it as an email scraper as well
CONS
⛔️ Allows only one LinkedIn account per subscription
⛔️ Small number of templates
⛔️ Lack of useful generative AI features
What is Dripify?
Dripify is yet another LinkedIn automation tool, specialized for networking and lead generation.
Heard this before? So, what makes Dripify different from its competitors?
As its name suggests, its main feature is its drip campaigns, multi-step automated sequences that nurture leads over time. This helps make the automation look more natural from the perspective of leads and LinkedIn (with its rigorous automation penalties).
The main appeal of these drip campaigns is their customizability. You could set up a campaign to find emails and send cold emails, or set it up to nurture leads by connecting and interacting with them.
As Dripify is cloud-based, you can turn off your machine, and the processes you’ve set up will still run!
Dripify’s main aim is simple: to boost your productivity and automate lead generation while you focus on important tasks.
One of these tasks might be more creative, like content creation. A LinkedIn content creation tool such as Taplio might help you with that.
It’s a great tool to help tap into a bigger audience on LinkedIn, as it will help you do that much faster than doing it manually.
Who is Dripify for?
Anyone who is looking to speed up lead generation will find Dripify useful.
Based on that, business owners will find Dripify awesome for business development, as it allows them to invest more time in strategic decisions while operative tasks are automated.
Marketers will also benefit from Dripify, as it streamlines the execution process of LinkedIn marketing campaigns and enables them to get their jobs done faster.
We also believe recruiters might find Dripify useful, as it can assist with managing candidate communication, automate follow-ups, and streamline the recruitment process overall.
Dripify Main Features
Let’s dive deeper into how to use Dripify to fully automate your LinkedIn lead generation process!
Analytics Dashboard
Dripify has a visually pleasing analytics dashboard that cleverly uses color coding to give you an outlook on your campaign performance.
Along with the main statistics panel that measures all of your active campaigns, you can also check the status of individual campaigns in the Recent campaigns section. Additionally, you can track recent activity and see how Dripify is performing its tasks, along with the timestamps.
Diving into the Account statistics panel, you can see all the KPIs, each with a different color, and their performance. You can also switch from a holistic to a more focused view by filtering for a specific campaign.
Additionally, you can export the statistics as a CSV file if you want to further filter the data.
Overall, the Dashboard feature feels and looks user-friendly and is very intuitive with its color coding. We like how the analytics are divided seamlessly between a holistic and a more focused view, which will surely appeal to power users and casual users alike.
Campaigns
Now, to the bread and butter of Dripify – the Campaigns. Here, you can track the progress and performance of existing campaigns and create new campaigns. You can also activate and deactivate each campaign with a toggle function.
The campaign creation process is divided into three sections:
- Adding leads
- Creating a sequence
- Launching the campaign
Adding Leads
You can add the leads either by:
- Pasting a LinkedIn Search URL
- Pasting the LinkedIn profile URLs
- Uploading a CSV file
In this scenario, we searched for “Copywriters in Croatia”, and pasted the Search URL – which resulted in 634 profiles.
Of course, you can name the lead list to differentiate between campaigns and set the number of users to add to the list.
Creating a sequence
Once we create a list, we are ready to perform operations on it. You have access to three sequence templates that focus on lead generation, motivating skill endorsements, or extra profile views.
Let’s check them out to see what they look like:
Each sequence is composed of nodes that trigger based on different periods and conditions.
For example, the lead generation template sends out an invite. If the invite is declined, certain interactions will be made to make the lead aware of you.
On the other hand, if the invite is accepted, an initial interaction is made before sending a message, with two follow-ups set if a lead doesn’t respond in a week.
You will need to craft the messages on your own, there is no AI functionality to do this for you. There are also different personalization tags available to enable messaging on scale.
The template for endorsing skills is straightforward, with no branching scenarios.
This one has only one path of interaction that induces curiosity in potential leads to look at your profile.
For our campaign, we want to create a new sequence. First, we need to choose from a list of actions and conditions. These actions allow us to:
- Connect with leads
- Interact with leads
- Collect lead data
Keep in mind that you can combine these actions to create robust workflows that will automate all your LinkedIn processes.
In our case, we created a simple email finder sequence with two conditions.
We found it lacking that there are only three templates available. This tool allows you to create many combinations that require a bit more expertise. Thankfully, you can save your sequences as templates for future uses.
Launching the campaign
After you finish creating a sequence, we have a couple of final touches:
- Adding a name to the campaign
- Setting up webhook integrations with external tools
- Setting up conditions when not to add leads
Once our campaign is up and running, we can see its statistics from the holistic and sequence view.
Limits and Activity Control
Is Dripify actually safe to use?
As LinkedIn has stated time and time again – it will ban accounts suspected of using automation for artificial growth. Dripify has a feature to counter this.
Its Activity control will impose certain restrictions on daily actions based on your activity, which helps evade the LinkedIn detection algorithms. Great to see this feature being enabled on default, as many beginners unaware of LinkedIn restrictions would otherwise face bans on the platform.
Of course, you can change these restrictions on your own, but as LinkedIn gets more strict, it would be better to maintain an image of continuous growth, rather than artificial growth.
Inbox
Dripify’s Inbox feature stores only the conversations with leads generated via Dripify. That means there won’t be so much clutter from other messages that are present in your LinkedIn profile.
Some functions you can use for this feature are:
- Search for conversations
- Mark important conversations
- Archive certain conversations
Each conversation contains the lead information and allows you to add notes.
In our opinion, it would be awesome if Dripify had a function to apply custom tags to conversations, which would help contextualize them further.
Leads
All the leads generated from your campaigns are saved in this tab. Here, you can see a list of leads with the following information:
- Name
- Headline
- Location
A robust amount of filters is available to further organize the leads.
Along with this set of filters, you can also filter leads by campaign or search for them.
Along with the holistic view of leads, you can dive deeper into specific leads from the list. Here, you can assign notes to them, and check their emails, company, position, and location.
Overall, the lead database panel has a slick interface and is easy to understand. It also allows you to export leads to a CSV file. Quite useful for further data analysis.
Team
Dripify allows you to add seats to your account. Unfortunately, an additional seat requires a new subscription, as each Dripify account is tied to a specific LinkedIn account.
We asked their support team for more information regarding this, which you can see below:
We understand that this restriction is here most likely due to security reasons (avoiding bans on LinkedIn for excessive automation). Still, this is a bummer, especially for people working with multiple clients to grow their LinkedIn profiles.
Additionally, with multiple subscriptions come different billing amounts and periods, which can be tough to manage.
Assign Working Hours
You can adjust your working hours to simulate a real person. This is a great feature to have, which further complies with the safety system established by Dripify to prevent LinkedIn bans.
As we tested, this feature works as intended. When the clock ticks after your working hours, all your campaigns get paused and resumed accordingly.
Dripify Integrations
Dripify can integrate with various tools via Zapier, such as:
- Google Sheets
- HubSpot
- SalesForce
- Zoho CRM
- Asana
You can also seamlessly integrate Dripify with LinkedIn Sales Navigator, Premium, and Recruiter products.
Dripify Pricing
Dripify has three pricing plans:
- Basic
- Pro
- Advanced
The main benefit of Dripify’s pricing plan is that it offers a 7-day free trial, with no credit card required. That’s great to see, as it allows you to test the tool before getting 100% on board.